Don’t Let the Next Natural Disaster Put You Out of Business (via Intuit Small Business Blog)Natural disasters — fires, floods, sinkholes, hurricanes, tornadoes, earthquakes, tidal waves, swarms of locusts, or worse — have affected more than 30 percent of U.S. businesses. So while they may sound rare, the odds are fairly high that your…
How to Hire Subcontractors for Client Projects (via Intuit Small Business Blog)You’re on the short list of contractors vying for a large project for a big-money client. There’s just one problem: The project requires specialized expertise that you lack, such as graphic design or PHP coding skills. Rather than drop out of the…
4 Types of Digital Influencers and How to Connect With Them (via Intuit Small Business Blog)Let’s face it: The internet has changed the way that U.S. consumers find and share information. Now anyone can publicly broadcast insight and advice, so self-proclaimed “experts” are blogging, using social networks, and gaining thousands of followers…
Grab More Online Business With Landing Page Videos (via Intuit Small Business Blog)When done right, videos are an attractive, effective online marketing tool. But do you know how to use them to attract more customers? Experience shows that adding one or more videos to your landing page (the first page that appears in response to…
4 Online Tools for Getting Answers to Your Business Questions (via Intuit Small Business Blog)Do you need help answering a question related to your business, whether it’s about pricing certain products or reaching your target audience? Advice from your mentors and advisers can be beneficial, but it may also pay to get an outside perspective…
What the New SEC Rules Mean for Small Businesses (via Intuit Small Business Blog)Are you looking for investment funding for your business? Thanks to a new Securities and Exchange Commission vote that lifts the ban on “general solicitation” for entrepreneurs under the Jumpstart Our Business Startups Act, it’s about to get easier…
Latest SEO Tips for Higher Google Rankings (via Intuit Small Business Blog)If your company website isn’t ranked highly by internet search engines, particularly Google, your customers and prospects may have difficulty finding you. Complicating matters, Google keeps changing the rules by which it ranks websites. Here are…
4 Free Online Resources for Learning to Code (via Intuit Small Business Blog)Want to learn some basic HTML to keep your company’s website updated? Need to acquire some advanced skills, such as writing APIs, so you can develop web and mobile apps? In either case, knowing how to code can be a valuable skill for any entrepreneur…
How to Get Repeat Business From Your Clients (via Intuit Small Business Blog)If your small business depends on client projects, its long-term success will likely require you to build strong, ongoing relationships that encourage people to continue giving you new assignments. Here are some suggestions for turning one-time jobs…
4 Tips for Using Other People’s Content Legally (via Intuit Small Business Blog)It can be a challenge for any small-business owner who hosts a blog to keep coming up with fresh content. First, there’s finding time to create posts on a daily, twice-weekly, or once-a-week basis. Second, sooner or later you may struggle to find…
How to Use Freebies to Get Customers (via Intuit Small Business Blog)Giving away free stuff, whether it’s goods or services, can be a powerful marketing tool for any small business. But, like any other strategy, it should not be executed without a plan. Here are some tips for using freebies to attract customers —…
7 Ways to Get Better Results From the Emails You Send (via Intuit Small Business Blog)It’s hard to imagine a communications strategy that doesn’t include email these days. Beyond internal uses, 41 percent of small businesses nationwide now use email to market to their customers, a nearly 25 percent increase from last year, a 2013…
