Tuesday, January 21, 2014

How to Use ‘Schwag’ as a Marketing Tool

How to Use ‘Schwag’ as a Marketing Tool (via Intuit Small Business Blog)

Giving away products that bear your company’s logo can effectively capture — and keep — people’s attention. Most consumers own about 10 promotional items, which they typically hang on to for six months, a far longer period of time than any other…

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