Why the Cloud Makes Sense for Small Business (via Intuit Small Business Blog)“Your customers demand that you be in the cloud,” says Doug Sleeter, a nationally recognized expert in accounting-software consulting. “The latest innovations in cloud, mobile, and connected solutions are changing everything about how you will work in the future.” As founder and president…
3 Strategies for Marketing Your Small Business on YouTube (via Intuit Small Business Blog)Small businesses are constantly seeking ways to grow their customer base. Online video is becoming a choice method for communicating with existing and potential customers. Here are three ways that you can grow your business using YouTube marketing. How-To Videos How-to content is extremely popular…
Marketing Your Business to College Students (via Intuit Small Business Blog)If you’re trying to launch a business, getting college students on board can help you grow fast. They’re open to new things, they’re social media-savvy, and they have access to plenty of cash. According to MarketingForecast, the 20 million students attending college in the United States have…
10 Steps for Creating Your Business’s Facebook Page (via Intuit Small Business Blog)If you’re still holding out on creating a Facebook page for your business, the reasons to reconsider your position are multiplying fast. Here are just two: Nearly 9 million small businesses use Facebook to build consumer awareness for their brands and services, and a whopping 86 percent deem them…
4 Incorporation Mistakes Small Businesses Make (via Intuit Small Business Blog)Incorporation can be a smart decision for small businesses as they start to grow. Knowing when and how to do it, however, is sometimes difficult, and the process can be complicated. Here are four (often costly) incorporation mistakes that small businesses tend to make. 1. Incorporating Too Soon A common…
5 Ways to Earn Passive Income (via Intuit Small Business Blog)If you’re the sole proprietor of a service-oriented business, your offering is you. So, when you aren’t actively working, your earnings take a hit. Having a business model that requires you to labor constantly to generate income is a tough one to sustain. What happens if you get sick or injured…
3 Things to Know about Buying Into a Franchise (via Intuit Small Business Blog)Running a small business takes courage and a streak of independence. You either have both, or you don’t. Deciding whether to run your startup as an independent company or as part of a franchise organization, however, is much more complex. After several years of decline amid the recession, the number…
